Latino Moms Could Decide 2012 Election

     “Latina moms are to the 2012 election what Soccer moms were in 2008: potential king-makers,” said Mamiverse Founder and CEO Rene Alegria. “Latina moms hold great influence over…a Latino home. Connecting with them has never been more important.”

     According to 2010 US Census figures, one out of every four babies born in the US is Latino. When Mamiverse asked 1,000 Latina moms what issue facing the Latino community was the most important for the President and Congress to work on, there was much agreement. 49% of all respondents identified the economy and jobs, 32% said immigration and the Dream Act, 24% identified education and schools. 

      The Dream Act, is a way to make it easier for undocumented young people who serve in the military or go to college to become citizens.  Mamiverse discovered 71% of Latino moms want to vote for a candidate who is for the Dream Act, compared with only 7% who want a candidate who is against the Dream Act.

Victoria M. DeFrancesco Soto, ImpreMedia